Brand Talk- Franco Leone

Franco Leone

Men and women are wired differently when it comes to footwear. The latter can compromise on comfort for the sake of fashion (fact: women in 6-inch heels lie when they say their shoes are not killing their feet), but the former aren’t too big on discomfort. And catering to men who want stylish yet comfy footwear is a brand called Franco Leone. A huge hit, their motto is that fashion doesn’t come at the cost of comfort.

Formal, casual, semi-formal shoes, flip-flops or sandals, Franco Leone has them all, with a focus on its formal range. It recommends these three shoes that every man ought to have in his wardrobe:

  1. Franco Class: Formal shoes with a clean, sporty twist. Crafted from genuine leather, they are designed for ultimate all-day comfort, and complete the formal look with panache.
  2. Club Line: Franco Leone gives you the ever-popular slip-ons with a trendy pointed toe and raised heel. Perfect for a business meeting at a fancy hotel, when you team them with a crisp shirt and trousers.
  3. Comfort Line: This range takes comfort to a whole new level through its publishable leather loafers with a roomy round toe. Add to that Franco Leone’s contemporary styling, and you get footwear that is designed to work well in all casual settings.

One of the leading footwear brands in India for men in the age group of 21-45, Franco Leone shoes are priced rather attractively. Its aim is to develop the brand’s presence in the market this season; one of the reasons why Ranbir Kapoor has been roped in as brand ambassador. This young, spunky actor brings with him the Kapoor family name, associated with consistent performance over the years, coupled with quality and commitment. And that is what Franco Leone stands for as well.

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